Contact Centre Outsourcing Provider, Opportunity Creator, Relationship Builder. We work with large household brands and businesses who face challenges like wanting to grow or support their customer base but don’t have the resources to do it, or they are doing it but not hitting target or creating a good enough customer experience.

At Interact, we work with our clients to fix these issues by offering outsourced contact centre support by way of creating intelligent and innovative marketing solutions and giving our clients the ability to utilise the most appropriate channels of communication.

Telemarketing
Messaging
Webchat
Email

Having spent just over 10 years in the contact centre industry in roles across most areas of the sales cycle, I share my honest experiences and feedback with my clients. In doing so, we are able to build long-term relationships and create winning campaigns together with the help of Interact’s highly skilled and experienced management team.

Our clients come to us typically with the following issues –

*Already using an outsourced provider(s) – require additional support
*Unhappy with current provider
*Cannot reach all their customer base – we help them service their full customer base regardless of spend
*Struggle to generate sales in the volumes required
*Cannot keep up with supporting/assisting customers and complaints
*Do not have all the different channels their customers prefer to contact them through
*The costs for our clients’ are too high to sustain in-house

Interact works hard at creating ways to resolve these issues

We work with clients across many sectors – Telecoms, Publishing, Ecommerce and FMCG

If you are a fantastic business but you need help in any of these areas, drop me an email simma.kularanta@inter-act.co.uk or message via Linkedin and let’s work out how we can help you.

Commercially astute and internationally experienced Call Centre Operations Director with a proven track record of driving performance, profitability, and customer satisfaction across onshore and offshore teams.

Proven ability to lead transformational change, build high-performing multi-functional teams, and manage complex BPO and outsourcing partnerships across the UK, India and South Africa.

Currently overseeing all call centre and customer contact operations for a major UK-based price comparison platform, delivering measurable improvements in efficiency, customer satisfaction, and commercial returns.

As the Group Commercial Director at Interact Contact Centres, my responsibilities include leading strategic growth and digital transformation initiatives. The role involves establishing innovative partnerships and fostering client relationships that contribute to mutual success and enhance customer experience.

Director at a leading UK-based market research agency specialising in face-to-face data collection. Passionate about delivering high-quality insights through engaging and insightful fieldwork. Experienced in managing projects, teams, and client relationships while ensuring data accuracy and ethical research practices.

Bio coming shortly

I help customer-first organisations modernise service operations, embed AI readiness, and deliver scalable CX transformation — through permanent, interim, or fractional leadership.

With 20+ years of hands-on delivery across fintech, SaaS, telecoms, and regulated sectors, I specialise in bridging strategic transformation and today’s execution. My focus: operational uplift, intelligent channel design, and post-sale success — all grounded in forecasting, insight, and measurable impact.

I’ve led transformation through hypergrowth, compliance shifts, and digital acceleration — from retooling contact centres and BPO ecosystems to embedding automation and GTM readiness. I build high-performing, cross-functional teams and foster cultures of continuous improvement, accountability, and customer obsession.

I thrive in high-pressure, ambiguous environments where speed, clarity, and customer outcomes matter — mentoring future leaders and aligning talent to strategy at every stage of growth.

Open to Director and VP-level briefs across tech, regulated, and customer-first sectors — including PE-backed growth firms.

Core Capabilities:
• CX Transformation & WFM Strategy
• Customer Success & Retention
• AI & Automation Enablement
• Interim & Fractional Leadership
• Target Operating Model Design
• Operational Excellence & QA

Bio coming soon. 

An accomplished and results-driven leader, with over two decades of experience in Contact Centres / customer service. I have a proven track record in leading high-performing teams and developing talent, securing significant investment and managing complex change portfolios / pipelines, I am passionate about leveraging people, processes and technology to deliver superior customer experiences and measurable business value. Leading large-scale projects has demonstrated my ability to navigate complex environments and deliver challenging targets.

I started in Housing in 1999 as a Skillseeker apprentice. I have worked in a variety of roles within Glasgow Housing Association, and now the Wheatley Group. From Admin, Housing Officer, Business Improvement Manager and Locality Housing Director I have a vast range of experience.

In July 2023 I took up a new role within Wheatley, taking on the challenge of Director of Customer First Centre.

Overseeing a contact centre comprising of over 200 staff, providing a 24/7 365 service to customers allows me to ensure my strong customer focus is reflected in our service.

From our Advisors, Specialists, Customer Experience Team to my leadership team, we aim to deliver outstanding services, whilst supporting staff to fulfil their potential.

Staff within the CFC have won 3 awards in 2024 and I am delighted to lead a team with so many great staff

I help legal firms, consultancies, and contact centres unlock greater performance through smarter technology, cultural transformation, and operational excellence. With 20+ years of experience, I focus on delivering measurable value—whether that’s improving client outcomes, streamlining workflows, or driving ROI through strategic innovation via future proof technologies.

My strengths lie in understanding and translating complex challenges into actions that elevate service quality, boost company efficiency, and enhance customer experience by using the latest technology. I work closely with senior stakeholders to build the case for change, and implement solutions that make a real difference.

Highly motivated and passionate Senior Leader with over 15 year’s Customer Service experience. Leads and inspires through an approachable, open and supportive management style, setting a clear strategic vision in line with company goals. Proven capability in collaborative change management delivering high profile transformation projects. Consistently evaluating service performance and feedback from both internal and external stakeholders to ensure continuous improvement, customer and employee satisfaction are always being reviewed. Experienced and effective in communication and management of service provision for a diverse range of customers and key stakeholders with knowledge and experience in Crisis Management. Can confidently manage departmental budget whilst supporting ad-hoc adjustments according to the business needs.